Beyond Greenwashing - Why Hospitality Needs Real Sustainability Strategies

Key insights Sustainability roles in hospitality are often filled by passionate people without formal expertise. Companies react to sustainability rather than proactively preparing for change. Greenwashing is a major risk: Some carbon offset initiat...

Mar 17, 2025 - 09:08
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Beyond Greenwashing - Why Hospitality Needs Real Sustainability Strategies
Key insights Sustainability roles in hospitality are often filled by passionate people without formal expertise. Companies react to sustainability rather than proactively preparing for change. Greenwashing is a major risk: Some carbon offset initiat...