Amazon becomes official retail partner of U.S. SailGP team
Amazon distribution center located in Lanham, Maryland, United States. Credits: Amazon. Amazon has joined the U.S. SailGP Team as its official retail partner, supporting the team’s efforts to expand its retail presence and fan engagement. The partnership will leverage Amazon’s vast e-commerce reach to bring merchandise and team gear to a wider audience. This move is part of a broader strategy by the U.S. SailGP Team to align with leading brands. Recent partners include Tommy Hilfiger, as Official Lifestyle Apparel Partner, Apex Group, a financial services firm, and FanCapital, focused on digital fan engagement. Together, these partnerships aim to boost the team's visibility, connect with new audiences, and modernize the sport of sailing through fashion, technology, and entertainment.
Amazon has joined the U.S. SailGP Team as its official retail partner, supporting the team’s efforts to expand its retail presence and fan engagement. The partnership will leverage Amazon’s vast e-commerce reach to bring merchandise and team gear to a wider audience.
This move is part of a broader strategy by the U.S. SailGP Team to align with leading brands. Recent partners include Tommy Hilfiger, as Official Lifestyle Apparel Partner, Apex Group, a financial services firm, and FanCapital, focused on digital fan engagement.
Together, these partnerships aim to boost the team's visibility, connect with new audiences, and modernize the sport of sailing through fashion, technology, and entertainment.
