Airbnb Experiences: New Details Point to Direct Competition with Viator and GetYourGuide

Experiences has traditionally been a low-margin business so Airbnb was never going to make a go of it tethered to a niche offering. The challenge in going mainstream is to maintain some differentiation from rivals. -Dennis Schaal

Mar 11, 2025 - 21:57
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Airbnb Experiences: New Details Point to Direct Competition with Viator and GetYourGuide
Skift Take: Experiences has traditionally been a low-margin business so Airbnb was never going to make a go of it tethered to a niche offering. The challenge in going mainstream is to maintain some differentiation from rivals. -Dennis Schaal

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