Skift

Airbnb Calls Vrbo Billboards 'Confused' and 'Desperate'

Airbnb isn't happy with Vrbo's more aggressive advertising strategy. But as a challenger brand, Vrbo feels the need to score some points. -Dennis Schaal

Mar 19, 2025 - 22:53
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Airbnb Calls Vrbo Billboards 'Confused' and 'Desperate'
Skift Take: Airbnb isn't happy with Vrbo's more aggressive advertising strategy. But as a challenger brand, Vrbo feels the need to score some points. -Dennis Schaal

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