85% of merchants seek to cut friction without fraud risk: Survey
About 85 per cent of merchants struggle to reduce friction for good customers without raising fraud risk, a Riskified survey has revealed. With e-commerce sales nearing $8 trillion by 2028, merchants lose up to $448 billion annually to fraud and false declines. Nearly half report 5 per cent of legitimate orders falsely declined, costing $50 billion.
About 85 per cent of merchants struggle to reduce friction for good customers without raising fraud risk, a Riskified survey has revealed.
With e-commerce sales nearing $8 trillion by 2028, merchants lose up to $448 billion annually to fraud and false declines.
Nearly half report 5 per cent of legitimate orders falsely declined, costing $50 billion.
