US’ Under Armour ends FY25 with 9% revenue drop; forecasts dip in FY26
Under Armour is expecting a 4–5 per cent revenue decline in FY26, driven by weak North America and Asia-Pacific markets, despite growth in EMEA. SG&A expenses are projected to drop by 40 per cent, with modest operating income. In FY25, revenue fell 9 per cent to $5.2 billion, and net loss stood at $201 million. CEO Kevin Plank remains confident in the brand’s strategic reset.
Under Armour is expecting a 4–5 per cent revenue decline in FY26, driven by weak North America and Asia-Pacific markets, despite growth in EMEA.
SG&A expenses are projected to drop by 40 per cent, with modest operating income.
In FY25, revenue fell 9 per cent to $5.2 billion, and net loss stood at $201 million.
CEO Kevin Plank remains confident in the brand’s strategic reset.
