Southwest Airlines Threw Away Its Biggest Selling Point—And That’s Exactly Why It Had To Start Charging For Bags
Southwest Airlines has killed its 'differentiated product' for the airline, and when they're just like everyone else it becomes obvious that their product is at the bottom of the pack. Yet once most of the decisions have been made, maybe it actually makes sense to charge for checked bags? Continue reading Southwest Airlines Threw Away Its Biggest Selling Point—And That’s Exactly Why It Had To Start Charging For Bags...
Southwest Airlines has killed its 'differentiated product' for the airline, and when they're just like everyone else it becomes obvious that their product is at the bottom of the pack. Yet once most of the decisions have been made, maybe it actually makes sense to charge for checked bags?
Continue reading Southwest Airlines Threw Away Its Biggest Selling Point—And That’s Exactly Why It Had To Start Charging For Bags...
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