France: prestige beauty at a growth breakpoint, warns Circana
Sales in the selective channel were at a standstill in all categories in France in the first quarter of 2025, warns Circana. After a disappointing festive season in 2024, the data collected by the market research company point to a difficult year for prestige beauty in France, in contrast with its neighbours in the South and the UK! We met Mathilde Lion, analyst and director of beauty for Europe at Circana. After the post-pandemic euphoria marked by a two-digit growth in North America and... - Markets & trends / Europe
Sales in the selective channel were at a standstill in all categories in France in the first quarter of 2025, warns Circana. After a disappointing festive season in 2024, the data collected by the market research company point to a difficult year for prestige beauty in France, in contrast with its neighbours in the South and the UK! We met Mathilde Lion, analyst and director of beauty for Europe at Circana.
After the post-pandemic euphoria marked by a two-digit growth in North America and...
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Markets & trends
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Europe
