The Commercial Strategy Disconnect: Is Your Digital Strategy Driving Hotel Profit or Just Activity?
In today’s competitive landscape, the goal isn’t just to be busy, it’s to be profitable. As a commercial leader, you’re focused on the big picture: optimizing revenue, driving direct bookings to reduce acquisition costs, and building a brand that co...
In today’s competitive landscape, the goal isn’t just to be busy, it’s to be profitable. As a commercial leader, you’re focused on the big picture: optimizing revenue, driving direct bookings to reduce acquisition costs, and building a brand that co...
