Nobody’s Child doubles down on store growth with new Brighton opening

Nobody’s Child has opened its largest standalone store to date in Brighton, as the conscious fashion brand continues to expand its brick-and-mortar portfolio beyond London.

Designed as a “timeless and welcoming” space, the 1,715sq ft store on East Street features handmade joinery and a selection of vintage and reclaimed furniture curated by the Nobody’s Child team.

Dedicated accessories areas in the store will showcase the brand’s first-ever footwear collection, which launches this month, alongside bags, fragrance and jewellery.

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Nobody’s Child CEO Jody Plows said: “I am thrilled to announce the opening of our brand-new boutique in Brighton. This is a huge milestone for us, and we’re so excited to bring our stylish collections to such a vibrant and fashion-forward community.

“As a brand, we are deeply committed to creating clothing that not only makes you look good but also feel good – from the materials we use to the way we run our business. Our Brighton store is the perfect reflection of that ethos. We can’t wait to welcome our customers in and show you what we’ve been working on.”

The opening follows recent growth in the brand’s physical retail presence, which now includes standalone stores in Carnaby Street, Spitalfields, St Albans, and a flagship boutique in Covent Garden.

Nobody’s Child continues to build its brand through a combination of own-store expansion, online sales and retail partnerships with major high street names such as Marks & Spencer and John Lewis.

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