Nearly 1 in 5 US shoppers ready to pay for sustainable returns: Survey
A Rebound Returns survey of over 5,000 consumers in the US shows rising demand for sustainable returns, with 18 per cent willing to pay extra—rising to 32 per cent among 16–24-year-olds. While cost remains a barrier, most want greener options. Interest in circularity is also strong: 67 per cent want electronics recycling and 60 per cent want fashion donation services.
A Rebound Returns survey of over 5,000 consumers in the US shows rising demand for sustainable returns, with 18 per cent willing to pay extra—rising to 32 per cent among 16–24-year-olds.
While cost remains a barrier, most want greener options.
Interest in circularity is also strong: 67 per cent want electronics recycling and 60 per cent want fashion donation services.
