Ireland's Primark launches extended bra sizes across all markets
Primark has expanded its bra range to sizes 28AA–44H, adding wider straps and foam-moulded cups for better support and comfort. The move is part of a broader effort to improve sizing across all clothing, with extended sizes in womenswear and menswear. A new online sizing hub and updated fit model aim to enhance shopping confidence and consistency.
Primark has expanded its bra range to sizes 28AA–44H, adding wider straps and foam-moulded cups for better support and comfort.
The move is part of a broader effort to improve sizing across all clothing, with extended sizes in womenswear and menswear.
A new online sizing hub and updated fit model aim to enhance shopping confidence and consistency.
