Inside Radisson's 'Welcome India' Program, Expansion Plans, and Marketing Strategy
Radisson now has 200 properties in its India portfolio and is optimistic about having 500 operating hotels in the next 5-7 years. But a strong marketing strategy is amiss as it relies on word of mouth and loyalty.
Skift Take: Radisson now has 200 properties in its India portfolio and is optimistic about having 500 operating hotels in the next 5-7 years. But a strong marketing strategy is amiss as it relies on word of mouth and loyalty.
