How The Grinch Stole Southwest: Expiring Flight Credits And No-Seat-Assignment Basic Economy Erase Its Core Advantage
Between Alaska or JetBlue or even Delta, and Southwest, I had more confidence buying from Southwest. They've given up that advantage. But expiring flight credits is better for the balance sheet, since it writes off a liability, even though expiring flight credits is worse for incentivizing repeat business. Continue reading How The Grinch Stole Southwest: Expiring Flight Credits And No-Seat-Assignment Basic Economy Erase Its Core Advantage...
Between Alaska or JetBlue or even Delta, and Southwest, I had more confidence buying from Southwest. They've given up that advantage. But expiring flight credits is better for the balance sheet, since it writes off a liability, even though expiring flight credits is worse for incentivizing repeat business.
Continue reading How The Grinch Stole Southwest: Expiring Flight Credits And No-Seat-Assignment Basic Economy Erase Its Core Advantage...
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