Retail & Consumer

Consumer megabrands beware: the upstarts are coming

e.l.f.’s swoop for rhode will enable it to tap into the brand’s loyal following among Generation Alpha

Jun 20, 2025 - 18:30
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Consumer megabrands beware: the upstarts are coming
e.l.f.’s swoop for rhode will enable it to tap into the brand’s loyal following among Generation Alpha
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