76% consumers across 6 nations say online shopping 'lacks excitement’
Seventy-six per cent of consumers say online shopping lacks excitement, and 29 per cent describe it as a ‘chore’, a survey of 6,000 consumers and 600 brand leaders across six nations by Criteo found. Sixty-one per cent say they turn to online shopping only for convenience, while 36 per cent lament the loss of ‘unexpected finds’ online. Seventy-nine per cent feel online shopping is ‘lonely’.
Seventy-six per cent of consumers say online shopping lacks excitement, and 29 per cent describe it as a ‘chore’, a survey of 6,000 consumers and 600 brand leaders across six nations by Criteo found.
Sixty-one per cent say they turn to online shopping only for convenience, while 36 per cent lament the loss of ‘unexpected finds’ online.
Seventy-nine per cent feel online shopping is ‘lonely’.
