Google Shopping simplifies fashion with AI-driven experience

Google Shopping is enhancing the shopping experience with AI-powered features like Vision Match, allowing users to describe and visualise garments, offering tailored recommendations. With updated Machine Learning models, Google aims to improve fit accuracy and provide a more personalised, confident shopping journey across mobile and desktop platforms.

Mar 7, 2025 - 11:10
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Google Shopping simplifies fashion with AI-driven experience
Google Shopping is enhancing the shopping experience with AI-powered features like Vision Match, allowing users to describe and visualise garments, offering tailored recommendations. With updated Machine Learning models, Google aims to improve fit accuracy and provide a more personalised, confident shopping journey across mobile and desktop platforms.