Data shows consumers spend more with retailers who offer mature unified commerce capabilities

Retailers are engaged in an ongoing battle to innovate and adapt to evolving customer demands in an uncertain economy. New data from Manhattan Associates reveals that retailers relying on siloed, outdated systems are struggling, while leaders in unified commerce are gaining a competitive edge by delivering better customer experiences and more efficient operational outcomes.

Apr 28, 2025 - 16:25
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Data shows consumers spend more with retailers who offer mature unified commerce capabilities
Retailers are engaged in an ongoing battle to innovate and adapt to evolving customer demands in an uncertain economy. New data from Manhattan Associates reveals that retailers relying on siloed, outdated systems are struggling, while leaders in unified commerce are gaining a competitive edge by delivering better customer experiences and more efficient operational outcomes.