Consumer demand for post-purchase promotions grows but 63% of retailers lack capabilities to re-engage customers after checkout, Scurri reports
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Half of consumers (49%) say receiving personalised offers in post-purchase tracking communications make them more likely to repeat purchase, but currently almost two thirds (63%) of UK retailers lack the ability to retarget consumers between checkout and delivery. And this post-purchase engagement gap risks retailers losing out on revenue opportunities during a crucial – and […] If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News | Free Retail News
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!
Half of consumers (49%) say receiving personalised offers in post-purchase tracking communications make them more likely to repeat purchase, but currently almost two thirds (63%) of UK retailers lack the ability to retarget consumers between checkout and delivery. And this post-purchase engagement gap risks retailers losing out on revenue opportunities during a crucial – and […]
If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News | Free Retail News
