La Perla acquired by US billionaire Peter Kern

The ex-vice-president and CEO of Expedia has bought the Bologna-based lingerie label’s brand name and factory, and will be its new president. Paolo Vannucchi will return as CEO, a few years after his previous tenure.

Jun 10, 2025 - 16:35
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La Perla acquired by US billionaire Peter Kern
The ex-vice-president and CEO of Expedia has bought the Bologna-based lingerie label’s brand name and factory, and will be its new president. Paolo Vannucchi will return as CEO, a few years after his previous tenure.