Chanel Launches Limited Edition BLEU DE CHANEL All-Over Fragrance Balm
Chanel has introduced a new limited edition format of its BLEU DE CHANEL fragrance—a multi-use All-Over Fragrance Balm designed for application on the hands, hair, and beard. The post Chanel Launches Limited Edition BLEU DE CHANEL All-Over Fragrance Balm appeared first on Global Cosmetics News.
THE WHAT? Chanel has introduced a new limited edition format of its BLEU DE CHANEL fragrance—a multi-use All-Over Fragrance Balm designed for application on the hands, hair, and beard.
THE DETAILS The balm format offers a portable, solid alternative to traditional sprays and is positioned as both a fragrance and grooming product. In addition to delivering the signature aromatic-woody scent of BLEU DE CHANEL, the formula provides moisturising and softening benefits for skin and hair. The launch reflects ongoing product diversification within Chanel’s men’s grooming and fragrance portfolio.
THE WHY? As demand grows for multipurpose and travel-friendly formats, luxury brands are expanding fragrance lines with innovative textures and applications. Chanel’s release taps into this shift, targeting consumers seeking discreet, non-spray options that align with grooming routines.
Source: CHANEL
The post Chanel Launches Limited Edition BLEU DE CHANEL All-Over Fragrance Balm appeared first on Global Cosmetics News.
