Asda expands its retail media proposition to offer brands access to first-party data activation capabilities on 10M shoppers
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Following the launch of LS Eleven Media Services’ latest retail media proposition, Asda Access, in January this year, offering brands access to rich shopping insights of more than 10M Asda shoppers, these audience targeting capabilities have now been extended to include offsite (Meta), onsite (Asda.com) and D2C owned channels including email marketing and Asda Rewards. […] If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News | Free Retail News
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!
Following the launch of LS Eleven Media Services’ latest retail media proposition, Asda Access, in January this year, offering brands access to rich shopping insights of more than 10M Asda shoppers, these audience targeting capabilities have now been extended to include offsite (Meta), onsite (Asda.com) and D2C owned channels including email marketing and Asda Rewards. […]
If you want more information Retail Times get in touch! Retail Times - Retail Times | Retail News | Free Retail News
