Marriott Bonvoy Introduces “Travel Roulette” in Celebration of 1 Million U.S. Hotel Rooms

In a world where every moment seems meticulously planned, many travelers are seeking more spontaneity and excitement. As a result, the social media trend “vacation roulette,” where families or friends embrace the unknown and turn travel decision making into a game by eliminating destinations until one remains, has gone viral, reflecting a broader desire for new experiences. In fact, a recent survey1 by Marriott Bonvoy reveals that more than 2 in 5 (43%) Americans will book an unplanned trip less than two months out and/or will opt for a trip to a randomly selected destination this year. To celebrate this spirit of adventure, and in honor of reaching 1 million hotel rooms in the U.S., Marriott Bonvoy, Marriott International, Inc.’s portfolio of hotel brands and experiences, is launching Marriott Bonvoy Roulette, a fun digital experience that turns travel planning into a game of chance.

May 8, 2025 - 06:28
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Marriott Bonvoy Introduces “Travel Roulette” in Celebration of 1 Million U.S. Hotel Rooms
In a world where every moment seems meticulously planned, many travelers are seeking more spontaneity and excitement. As a result, the social media trend “vacation roulette,” where families or friends embrace the unknown and turn travel decision making into a game by eliminating destinations until one remains, has gone viral, reflecting a broader desire for new experiences. In fact, a recent survey1 by Marriott Bonvoy reveals that more than 2 in 5 (43%) Americans will book an unplanned trip less than two months out and/or will opt for a trip to a randomly selected destination this year. To celebrate this spirit of adventure, and in honor of reaching 1 million hotel rooms in the U.S., Marriott Bonvoy, Marriott International, Inc.’s portfolio of hotel brands and experiences, is launching Marriott Bonvoy Roulette, a fun digital experience that turns travel planning into a game of chance.